Geoff Chestnutt, Director of Chestnutt Holiday Parks in Northern Ireland, oversees a family-owned business that has grown from one park in 1968 to four parks along the Mourne Coast.
Despite initial reluctance to digitise the business due to the emphasis on a personal, family touch, Geoff recognised the need for modernisation. Facing challenges like Covid and Brexit, the company implemented EliteParks to streamline operations.
Geoff believes the software plays a crucial role in managing the business’s growth, enhancing customer communication, and maintaining a personalised experience while keeping that family touch that makes their holiday parks special.
